About
We are driven to inspire business success, lifestyle changes, and personal transformation. We strive to see our partner realize their potential through positive outcomes. It is our responsibility to continuously improve the customer experience so that the people and business we interact with are able to thrive.
We recognize the value of five decades of learning and growth, We also know that rapid innovation is essential to not only excel, but to drive disruption. We’re not here to follow the fitness industry. We’re here to lead it.
Our reach doesn’t stop at our global footprint. Our comprehensive product portfolio allows for fitness facilities and exercisers to create the experiences ideal for them. Breadth gives us the power to be inclusive. And we’ve extended that reach into digital technology, which makes it even easier to form a connection with those striving for an active lifestyle.
An empty treadmill isn’t compelling, but once someone steps on it, the stories are limitless. Our goal is to connect people emotionally to their fitness journey -feel inspired when running on a life.